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William Bernstein Cowards
0.81%June 13 | MyPlanIQ portfolio symbol P_76468

  • Portfolio Overview
  • Asset Allocation and ETFs
  • Performance
  • Calculators
  • Rolling Returns
  • Drawdowns

Portfolio Overview


William Bernstein Cowards Portfolio: A Simple Choice for 401(k) and IRA Investors

Investing, you know, it's one of those things that sounds simple but gets messy fast. Everyone's got an opinion. Everyone's got a hot tip. But what if you just want something that works, something that doesn't need you to check the market every day? That's where the William Bernstein Cowards Portfolio comes in. It's not flashy. It's not trying to beat the market. It's just, well, sensible. And for folks saving for retirement in a 401(k) or an IRA, or even a taxable brokerage account, sensible can be enough.

William Bernstein, if you haven't come across him, is a thinker who's been around the block. He's a neurologist turned investment writer, which is an odd path, but it gives him a certain clarity. His books, like The Intelligent Asset Allocator, they cut through the noise. The Cowards Portfolio, it's his way of saying, you don't need to be a hero to invest well. You just need a plan that's diversified, low-cost, and built for the long haul. Is it popular? Hard to say. It's not the kind of thing that gets hyped on social media, but it's got a quiet following among people who like to keep things simple.

William Bernstein Cowards Portfolio Holdings

Let's break down what's in this portfolio. It's a mix of funds, each doing a specific job. Here's the lineup:

  • U.S. Stocks (40% total):
    • VTI (15%, broad market)
    • VTV (10%, large-cap value)
    • VB (5%, small-cap blend)
    • VBR (10%, small-cap value)
    These tilt toward value and small-cap stocks, which historically have offered a bit of a risk premium. Not always, but over time.
  • International Stocks (15% total):
    • VGK (5%, Europe)
    • VPL (5%, Pacific)
    • VWO (5%, emerging markets)
    This gives you exposure to global markets, which can zig when the U.S. zags.
  • REITs (5%): VNQ brings real estate into the mix, which can hedge against inflation.
  • Short-Term Bonds (40%): BSV keeps things stable, minimizing interest rate risk.
  • Cash (25%): Money Market Fund or USFR or TFLO. This is your safety net.

So what's the deal here? You've got U.S. stocks, international stocks, and bonds, which cover the major asset classes. There's also a nod to REITs for inflation protection, and that hefty cash allocation, which is unusual. No gold or commodities, so it's not quite like the Harry Browne Permanent Portfolio, which uses gold to fight inflation. No long-term bonds either, so you're not getting that deflation hedge Browne talks about. The cash, though, that's a standout. It's like Bernstein's saying, sometimes it's okay to just sit tight. In fact, this is mostly likely where the word 'Cowards' came from.

Diversification is solid. You've got exposure to large and small companies, value stocks, developed and emerging markets, real estate, and short-term bonds. Risk? It's moderate. The 40% in stocks and 5% in REITs give you growth potential, but the 40% in bonds and 25% in cash keep things from getting too wild. If markets tank, you're not going to lose your shirt. But if stocks soar, you might lag a bit. That's the trade-off. It's for people who want growth but can't stomach big swings. Retirees, maybe, or folks who just don't trust the market's mood swings.

Using the Cowards Portfolio in 401(k) and IRA Accounts

Now, how do you actually use this in a 401(k) or IRA? First, check your 401(k) plan's fund options. You're looking for index funds that match the asset classes in the Cowards Portfolio. For U.S. stocks, a total market fund like VTI or an S&P 500 fund is fine. For value or small-cap, you might need to dig. If your plan doesn't have exact matches, say, no small-cap value fund, look for a diversified active fund. Check its expense ratio and diversification on Morningstar.com. High fees or narrow focus? Pass.

Rule of thumb: for stock funds, prioritize index funds, especially low-cost ones. For bonds, go for core bond funds or high-quality actively managed total return bond funds (see here). If your 401(k) doesn't have emerging market funds, map that 5% to international stocks. Small-cap missing? Shift to large-cap stocks. REITs not there? Use U.S. stocks. Cash can be a money market fund or even a stable value fund if your plan has one.

In an IRA, it's easier. You can buy the exact ETFs listed: VTIVTV, and so on. No need to compromise. The portfolio's risk level suits conservative investors or those nearing retirement. If you're younger and want more risk, you can scale up the stock allocation. How do you know your risk tolerance? Try an Asset Allocation Calculator like MyPlanIQ's. Answer a few questions, and it'll tell you how much to put in stocks versus bonds. Then adjust the Cowards Portfolio accordingly. Maybe bump stocks to 50% and cut cash to 15%. It's flexible.

Using the Cowards Portfolio in Taxable Accounts

For taxable brokerage accounts, the Cowards Portfolio is a good fit. Why? It's built on index ETFs, which are tax-efficient. They don't churn their holdings much, so you're not hit with big capital gains distributions. The buy-and-hold nature of the portfolio also helps. You're not trading in and out, so you're not triggering taxes every year. Rebalance once a year, maybe, and call it a day.

Tax-loss harvesting? It's an option. If VWO (emerging markets) takes a dip, you could sell it, book the loss for tax purposes, and buy a similar fund (not identical, to avoid wash-sale rules). But don't overdo it. The Cowards Portfolio is about simplicity, not gaming the tax code. Keep it straightforward, and you'll keep Uncle Sam at bay.

Final Thoughts

The William Bernstein Cowards Portfolio, it's not going to make you rich overnight. It's not trying to. It's for people who've seen a market cycle or two, who know that slow and steady usually wins. Is it perfect? Probably not. That big cash allocation, it might drag returns in a bull market. But when things get rough, you'll be glad it's there. For 401(k) or IRA investors, it's a blueprint you can tweak to fit your plan. For taxable accounts, it's low-maintenance and tax-friendly. Maybe it's not the only way to invest, but it's a way that makes sense. And sometimes, that's enough.


Asset Allocation


Symbol Category/Sector Target Weight
VTI
Vanguard Total Stock Market ETF
US Equity 15%
VTV
Vanguard Value ETF
US Equity 10%
VB
Vanguard Small-Cap ETF
US Equity 5%
VBR
Vanguard Small Cap Value ETF
US Equity 10%
VGK
Vanguard FTSE Europe ETF
International Equity 5%
VPL
Vanguard FTSE Pacific ETF
International Equity 5%
VWO
Vanguard FTSE Emerging Markets ETF
International Equity 5%
VNQ
Vanguard Real Estate ETF
Real Estate 5%
BSV
Vanguard Short-Term Bond ETF
Fixed Income 40%


Historical Performance


William Bernstein Cowards Historical Returns

Name YTD Return 1Yr AR 3Yr AR 5Yr AR 10Yr AR 15Yr AR 20Yr AR Inception
William Bernstein Cowards 3.20% 8.30% 9.04% 8.28% 6.26% 6.90% NA 5.47%
VFINX (VANGUARD 500 INDEX FUND INVESTOR SHARES) 2.18% 11.34% 18.45% 15.96% 12.99% 14.02% 10.37% 10.23%
VSMGX (VANGUARD LIFESTRATEGY MODERATE GROWTH FUND INVESTOR SHARES) 5.33% 9.75% 10.74% 7.58% 6.37% 7.24% 6.07% 5.56%
Data as of 06/13/2025, AR inception is 04/10/2007

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William Bernstein Cowards Historical Return Chart


Calculators


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Rolling Returns


From 04/10/2007 to 06/13/2025, the worst annualized return of 3-year rolling returns for William Bernstein Cowards is -2.86%.
From 04/10/2007 to 06/13/2025, the worst annualized return of 5-year rolling returns for William Bernstein Cowards is 0.69%.
From 04/10/2007 to 06/13/2025, the worst annualized return of 10-year rolling returns for William Bernstein Cowards is 4.21%.

Maximum Drawdown

William Bernstein Cowards Maximum Drawdown